Not anymore!
Originally, Prime Day was a once-a-year event, typically held in July. But recently, Amazon has doubled the fun by hosting a second Prime Day event in October, often referred to as the “Fall Prime Day” or “Prime Big Deal Days.”
So now, shoppers have two huge chances every year to snag massive savings — but July’s event usually offers the best selection and biggest discounts.

There are a few ways to get a steep discount:

1) Students: Eligible for a 6-month free trial of Amazon Prime, followed by 50% off the membership fee. 2) EBT/Medicaid recipients: You can also get Prime at half the regular price, currently $6.99/month. 3) Everyone else: You can still take advantage of the 30-day free trial, which gives you full access to Prime Day deals.

👉 Start your free trial here — no strings attached, cancel anytime.

The Amazon Prime membership itself is ongoing, with perks available year-round — including Prime Video, Music, fast shipping, and exclusive discounts.

But if you’re asking about Amazon Prime Day, the shopping event?
Then yes, it now typically happens twice a year:

• Main Prime Day: Every July

• Fall Prime Day: Usually in October

This gives you two major sale windows to shop like crazy.

Amazon has officially announced that Prime Day 2025 will run from July 8 to July 11 — and yes, that’s four full days of deals, longer than ever before.

Expect:

• Lightning Deals

• Early-access Prime-only offers

• Major savings across tech, home, fashion, and more

⚠️ Pro Tip: Some early-bird deals roll out in the days leading up to July 8, especially for Prime members. So it pays to stay tuned.

Amazon Prime Day 2025 is one of the biggest global shopping events of the year, offering limited-time deals exclusively for Amazon Prime members.

Think of it as Black Friday in July — only faster, with fewer crowds, and delivered to your door within 1–2 days.

From TVs and tablets to home goods and fashion, everything goes on sale. And with 2024’s event topping $12 billion in sales, 2025 is expected to be even bigger.

Not a Prime member yet? Start your free trial today and don’t miss out.

Yes — in many areas.
With Prime, you still get access to:

• Free One-Day Delivery (on eligible items)

• Same-Day Delivery (in select postcodes)

• Amazon Day — pick a preferred delivery day for fewer packages

Delivery speed depends on your location and product availability, but Prime shipping is still one of the fastest in the game.

Pretty much everything.

Here’s what you can expect to see huge discounts on:

• Amazon Devices (Echo, Kindle, Fire Stick, etc.)

• TVs, laptops, monitors & tablets

• Home entertainment systems

• Gaming gear

• Smart home gadgets & kitchen essentials

• Fashion, everyday items & household goods

Plus, exclusive bundles, lightning deals, and category-wide markdowns.

Absolutely — if you’re prepared.
Prime Day is one of the best times of the year to buy big-ticket items (like electronics or appliances), and also great for stocking up on daily essentials.

To get the most out of it:

• Make a wishlist in advance

• Subscribe to deal alerts

• Sign up for the free Prime trial so you’re not locked out

This event’s not about window shopping. It’s about striking when the price drops.